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Caramel Corn (Tohato)
Brings You To The Popular Manga World?
Date:21, Apr, 2017
Investigated and Written by Misaka Youhei
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“Caramel Corn” is, not an American confection of popularity, a Japanese snack confection produced by Tohato. Since 1971 when they were first developed and launched, the “Caramel Corn” have been their representative snack in Japan.

First, we should mention about what Tohato is, shouldn’t we? It is important to keep the order when you talk about something. Tohato is a Japanese food company established in 1952. They went under once in 2003 for failure of the golf course development by an associated company of theirs, although their main department, food production, had been in black. By cutting off their real estate business, therefore, they got reborn just like a phoenix comes back from a blaze. Now they are running under Yamazaki Baking, as Fujiya is doing so.




It means that they were maybe hopeless in conglomerate management but their food products were not. And the “Caramel Corn” is one of their greatest hits (their representative snack). We can say, so, you don’t need to be afraid of having “Caramel Corn” at least.

What is the “Caramel Corn,” next? It is a snack confection whose main ingredient is corn grits. They mix puffed corn grits with finely crushed peanuts because the saltiness shows the sweetness to advantage on your tongues.

In my opinion, “Caramel Corn” is the America of Golden Age, which bravely (I think I ought to express so) reproduced by Japanese people. The main ingredients, peanuts and corn grits, are both American specialties, you know.

“Caramel Corn” first appeared in 1971. America in 1960s led by J.F. Kennedy was so bright in a lot of aspects like Science, Economy, and Culture, that Japanese people innocently longed for their fruits. In 1970s, on the other hand, the United States were deeply surrounded by the darkest blackness as the reaction. Due to the end of the brilliance, Japanese reproduced their past longing somehow. One of the results is, I believe, “Caramel Corn.” Of course, I don’t think it was planned, but consequently.

By the way, you can find a snack named “Choco-bi” at most food shops in Japan. “Choco-bi” is a snack derived from a popular manga comic “Crayon Shin-chan.” In the manga or animation world, the main character Shin-nosuke loves “Choco-bi” crazily. You know, the snack is also produced by Tohato. The actual snack from the fictional world is a kind of the “Caramel Corn,” in fact.


Tohato Official Site (Japanese)




 

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